Trademark Class 30: Coffee, Baked Goods & Staple Foods
Class 30 covers coffee, tea, spices, sauces, bread, pastry, confectionery, and grain-based snacks.
Class 30 covers coffee, baked goods & staple foods. The USPTO charges $350 per class. With MARQ, a one-class federal registration is $849 all in — a flat $499 attorney fee plus the $350 USPTO fee at cost.
Class 30 is the pantry: coffee, tea, cocoa, sugar, flour, bread, pastry, confectionery, ice cream, spices, sauces, condiments, and snacks made from grain. If it is shelf-stable, plant- or grain-based, and processed, it usually lands here.
Food brands are split across five classes by an old logic that has nothing to do with how anyone shops. Meat, dairy, and preserved produce are Class 29. Raw agricultural products are Class 31. Beverages are 32 and 33. Serving food to people is 43. A hot-sauce brand, a coffee roaster, and a cookie company can all be Class 30, while the granola brand next to them needs both 30 and 29.
What Class 30 covers
- Coffee, coffee beans, and coffee-based beverages
- Tea and herbal infusions
- Sauces, condiments, hot sauce, marinades
- Spices and seasoning blends
- Bread, pastries, cookies, cakes
- Chocolate, candy, and confectionery
- Ice cream and frozen confections
- Grain-based snack foods, granola, cereal, pasta
- Flour, sugar, honey, and baking ingredients
Typical Class 30 identifications: “Coffee; Ground coffee beans; Tea; Hot sauce; Spice blends; Cookies; Chocolate confections; Granola-based snack bars; Pasta.” Because food brands routinely straddle 29 and 30, precise identifications drawn from the ID Manual prevent both office actions and the USPTO’s $200-per-class free-form text fee.
What Class 30 does not cover
Each of these is a separate class with its own $350 USPTO fee. Getting this boundary wrong is the most common reason a registration turns out not to protect what the owner thought it protected.
| If you also sell… | You need… |
|---|---|
| Meat, fish, jerky, cheese, yogurt, nut butters | Class 29 — processed proteins, dairy, and preserved produce. |
| Fresh fruits, vegetables, raw nuts, and live plants | Class 31 — unprocessed agricultural goods. |
| Bottled drinks, juices, sodas, energy drinks | Class 32 (or 33 for wine and spirits). A ready-to-drink canned coffee is Class 30 or 32 depending on how it is characterized — a genuine judgment call. |
| Serving food in a cafe or restaurant | Class 43 — services. |
| Supplements, even in powder or gummy form | Class 5. |
Who files in Class 30
- Coffee roasters and tea brands
- Hot sauce, condiment, and seasoning brands
- Bakeries selling packaged goods
- Snack, granola, and cereal brands
- Chocolate and confectionery makers
- Restaurants launching a retail product line
Classes that usually go with Class 30
| Class | Why it comes up |
|---|---|
| Class 29 | Jerky, cheese, nut butters, dips, preserved produce — the other half of most food lines. |
| Class 43 | If you also serve food: a cafe, restaurant, or bakery storefront. |
| Class 32 | Ready-to-drink beverages. |
| Class 21 | Branded mugs, tumblers, and drinkware. |
| Class 35 | A store selling other brands’ food. |
Cost math: each additional class is $350 more in USPTO fees. MARQ’s $499 attorney fee does not change. Two classes: $499 + $700 = $1,199. Three: $499 + $1,050 = $1,549.
Pitfalls specific to Class 30
The 29 / 30 split cuts brands in half
A brand that sells a granola (30) and a nut butter (29) needs two classes and two $350 USPTO fees. Founders regularly file one class, assume the whole line is covered, and discover the gap when a competitor launches the product in the class they skipped. Deciding what is in and out of the filing is a strategy decision worth ten minutes of an attorney’s time.
Ingredient and flavor names are descriptive
Food branding is built on describing what is inside. “Maple Pecan,” “Cold Brew,” “Extra Hot” — these are the terms Section 2(e)(1) refuses. Registrable food marks are usually the house brand, not the flavor name, and the flavor line is decoration on the package rather than the mark being registered.
Specimens that show the flavor, not the brand
The USPTO wants to see the mark used as a source identifier on the packaging or the point of sale. Packaging where the brand is buried under a large flavor description invites an ornamental or failure-to-function refusal — a fixable but avoidable problem, if the packaging is designed with the trademark in mind.
Class 30 questions
What class is coffee in?
Coffee is Class 30, along with tea, spices, sauces, and baked goods. Serving coffee in a cafe is a service in Class 43, so a roaster with a cafe usually needs both.
What class is hot sauce in?
Class 30 — sauces and condiments. A restaurant that bottles its hot sauce needs Class 30 in addition to Class 43 for the restaurant itself.
What is the difference between Class 29 and Class 30?
Class 29 is meat, fish, dairy, eggs, edible oils, and preserved fruits and vegetables. Class 30 is coffee, tea, sugar, flour, bread, pastry, confectionery, sauces, and grain-based snacks. Many food brands sell across both and file in both.
How much does it cost to trademark a food brand?
$849 for one class — $499 flat attorney fee plus $350 in USPTO fees at cost. A brand filing in Classes 29 and 30 pays $499 + $700 = $1,199.
Filing in Class 30?
Start with the free search to see what is already on the register. The $49 comprehensive attorney report tells you whether the mark is clearable in this class — before you spend $350 with the USPTO. Registration is a flat $499 plus USPTO fees at cost.
Run a free searchSee flat pricingFree DIY search · $49 comprehensive attorney search · $499 + USPTO fees to register
Fee and deadline figures on this page come from the USPTO: trademark fee information, additional fees for trademark applications, and the USPTO trademarks dashboard. This page is general information about U.S. trademark law, not legal advice, and reading it does not create an attorney–client relationship. No attorney can guarantee registration — the USPTO decides.